Please read the whole review - it is much more informative then a star rating would be. If you do not have time or interest, I will attempt to encapsulate my feelings on incense at the end.
This is a truly heavenly Sandalwood incense. It is VERY light and mild, but longer lasting and slightly more compact then the standard Sandalwood. Because of this, it tends to stay stronger as a scent after a stick is finished burning, but if you are simply burning incense for a half-hour before leaving, you will not be able to fully enjoy it.
Despite the subtle initial scent, the lingering aroma is very present and slightly more powerful - just enough so that you feel as if you have almost burned another stick.
As a subtle and familiar scent, I would recommend Tendan Sandalwood strongly as a first incense, especially to those who think they might prefer more delicate scents. If you have a narrow window of time to enjoy incense, normal Sandalwood may suit your purposes better.